Case Study
Concept Group Of Companies
Concept group of companies, is a leading business concern in Kerala with headquarters in Thiruvananthapuram, Kerala. It all begins as Concept Cars at Kollam on July 2010, since then the group has steadily grown into a prominent presence in the business and industrial landscape. Our expertise ranges from Automotive, Hospitality, Asset Management, Project Management, Agriculture, Education & Training. With an efficient team of more than 1000 employees, the group has a turnover of 2.5 billion rupees.
Challenges
- Forge a strategic partnership to build a strong foundation & take the business forward.
- To create new programs with our innovative ideas & vision.
- To digitally transform the business to make it more profitable & customer friendly.
Insights
- We gave them the ideas to grow & expand their business through our efficient marketing Strategy.
Solutions
- Digital Marketing benefits organizations of all sizes by offering access to the mass market at a moderate cost.
- Through Concept group of companies website, we try to make their operations digital & see how we can increase business through digital medium.
- In networking, we conduct periodic visits to all the concept group outlets for CCTV checkup, we have also implemented minimum 30 days backup recording to all the outlets.
- In IT Consulting we work as the bridge between the technical team and staff members by getting a clear understanding of the client requirements of the business model and strategy.
- Through concept tyres online E-Commerce website, we try to digitalize their business, make it useful for customers to purchase goods online.
- We introduced our loyalty program into Concept Group Of Companies.
Results
- Created Brand awareness
- Growth in business
- Lead Generation
- Customer Retention
