Case Study
Kallingal Automobiles
Kallingal Automobiles, a well-known Bajaj Motorcycle dealer since 1992. The foundation laid by late Mr. A. M. Basheer with whole hearted blessings and support from the Bajaj Auto Ltd. (BAL). Mr. Shafeer M. B. & Mr. Shakeer M. B. are the present managing partners of Kallingal Automobiles, the Bajaj Motorcycle dealership.
Beginning steps was on as an authorized dealer for Sales, Service & Spares later the designation changed to Bajaj Dealer for 2 Wheelers and 3 Wheelers. The award ‘Service of Excellence’ became a crown jewel for the sincerity, commitment and the hard work of the complete team under the guidance of the beloved directors. The determination and selfless effort has been paid well again for Kallingal Automobiles, the 6th position among all India as a dealership is never been a small task. The growth stories continue, 9 branches in Thiruvananthapuram with more than 400 employees that meets good working atmosphere as well as the excellent infrastructure for bring out the best performance in all aspects.
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Challenges
- Forge a strategic partnership to build a strong foundation & take the business forward.
- To create new programs with our innovative ideas & vision.
- To digitally transform the business to make it more profitable & customer friendly.
Insights
- We gave them the ideas to grow & expand their business through our efficient IT consulting & Marketing Strategy.
Solutions
- Digital Marketing benefits organizations of all sizes by offering access to the mass market at a moderate cost.
- Through Kallingal automobiles website, we try to make their operations digital & see how we can increase business through digital medium.
- In networking, we conduct periodic visits to all the Kallingal automobiles outlets for CCTV checkup, we have also implemented minimum 30 days backup recording to all the outlets.
- In IT Consulting we work as the bridge between the technical team and staff members by getting a clear understanding of the client requirements of the business model and strategy.
Results
- Created Brand awareness across Trivandrum.
- Lead Generation.
- Steady growth in business.
